When to Shut Down a Startup - Aaron Harris

Summary

Knowing when to shut down a startup is a difficult decision. Many startups end up in "zombie mode" where they are not growing but also not dying. To determine if it's time to shut down, consider if the business is growing and if you have ideas on how to make it grow again. If there are no ideas for growth, it may be time to shut down. If there are growth ideas, consider if you can drive that growth profitably and if the new direction aligns with what you want to work on. Lastly, consider if you want to continue working with the people involved.

Aaron Harris discusses the importance of recognizing when it's time to shut down a startup and how to handle the process. He emphasizes the need to consider stakeholders such as co-founders, users, investors, and employees. Communication and support are crucial during the shutdown process, and founders have a responsibility to help employees find new opportunities.

When deciding to shut down a startup, it is important to consider your stakeholders and make the decision honestly. Focus on making a difference and enjoying what you do, rather than staying committed to something that isn't working out.

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