Solve Rich People Problems | Video Wiz

Summary

Solving rich people problems can be more lucrative:

Selling to wealthier customers can result in higher profits
Example of conversion rate optimization for an e-commerce website
Increasing conversion rate by 20% for a $1M/year business results in $200,000 increase in value
Doing the same work for a $100M/year business generates a $20 million increase in value
With a 10% cut, they would make $2 million, a hundred times more than the previous example.

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