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  3. 30 Minutes of sales training that will explode your business in 2022

Summary

The most profound aspect of the text is the speaker's three frameworks for scaling sales teams and increasing conversion rates.

  • The first framework focuses on creating urgency and addressing the customer's problem.
  • The second framework emphasizes controlling tone and using tonality to build trust.
  • The third framework provides a step-by-step process to train and incentivize salespeople.

These frameworks can be applied to any business and sales process, attracting better closers, scripting the sales process effectively, closing more deals, and scaling the business.

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