Kathryn Minshew at Female Founders Conference 2014

Summary

Kathryn Minshew, co-founder of The Muse, shares her journey from starting the company to its current success. She emphasizes the importance of starting with a minimum viable product (MVP) and not being discouraged by its initial flaws.

The Muse is a career platform and job discovery tool
Minshew discusses her career journey and the inspiration behind starting the company
The importance of seeking feedback from unbiased sources and target demographics
Key metrics for success in a startup and strategies for acquiring users without spending money
Strategies for getting the word out about the company, including personal outreach and becoming your own PR machine
The importance of persistence, networking, and building a strong team
Effective methods for finding new hires and focusing on providing value to users
Not letting others' opinions hinder your success.

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